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Robe’s Chilean distributor VGL made plenty of noise at the recent Tecné broadcast trade show at the Centro Cultural Estación Mapocho in Santiago, Chile, with Robe prominently displayed on the booth together with a selection of other premium brands represented by VGL.
The Santiago based sales specialist has exhibited at Tecné for the last five years in which time the event has grown steadily, attracting more exhibitors, visitors and media coverage. “All good signs,” said VGL’s Sales Manager Daniel Vinagre who led the team.
The booth had specific areas designated to each brand, and to maximise the impact of the Robe products, they rigged fixtures all over the booth including Pointes, LEDWash 600s and 1200s and the brand new DL4S Profile and DL4X Spots. These were also used to illuminate the venue structure, walls and ceiling ensuring that plenty of attention was drawn to the booth!
A good selection of visitors included rental companies, lighting, sound, AV broadcast and educational professionals, many of whom were looking at the Robe technology.
The show is “Getting more organised and professional each year” commented Daniel, who thinks it could become the largest pro AV show in Chile and also reckons it is snapping at the heels of other more established shows in South America in terms of profile and presence.
VGL arrange several ‘extra-curricular’ activities over the two days duration of the expo with their clients and had a series of major meetings with leading television channels including TVN, Chilevision, MEGA and C13.
VGL also concurrently ran demonstrations and workshops for interested parties with some of their other brands.
Daniel was very pleased with the outcome. “VGL has definitely gained more traction generally in the pro broadcast and production industry and a large part of that you can put down to associating with quality brands,” he concluded.
Robe celebrates a BIG birthday at Prolight+Sound 2024 – the Czech manufacturer will be 30 – thirty years of proudly embracing the passion, joys and challenges of the entertainment and performance industry and constantly bringing new technology and ideas to the world of creative lighting and visual design!
Architectural LED lighting manufacturer Anolis – A Robe Business – enjoyed a busy and positive 2024 Light+Building expo in Frankfurt, launching two new product ranges - Lyrae™ and Agame™ plus the new iProMotion, an IP65-rated moving head effects and video projector, as well as showcasing its current flagship ranges of Calumma™, Ambiane® and Eminere®.
Robe lighting enjoyed the great vibes, brisk business, lively atmos and fantastic visitor numbers checking out the 2024 Integrated Systems Europe (ISE) expo at FIRA Barcelona, Spain.
Robe Lighting will exhibit on booths 1C700 and 1D700 in Hall 1 at the Integrated Systems Europe (ISE) expo 30th January to 2nd Feb February 2024 at Fira Barcelona in Spain, where it and sister businesses – Anolis, Avolites and Artistic Licence – will share a dynamic space and present an interesting array of new and popular products.
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